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Textbook Site for:
Social Psychology , Sixth Edition
Sharon S. Brehm - Indiana University
Saul Kassin - Williams College
Steven Fein - Williams College
Learning Objectives - Introduction

You should be able to do each of the following by the conclusion of Chapter 1.
  1. Define social psychology. Discuss the diverse applications of social psychology. Identify the kinds of questions that social psychologists try to answer. (pp. 5-8)

  2. Explain how social psychology differs from sociology and other fields of psychology. Explain how social psychological findings may be distinguished from common sense. (pp. 9-12)

  3. Describe the early origins of social psychology and the state of the field up until 1950. Identify when the field of social psychology became a separate field of study, who the founders are considered to be, and the incident that inspired interest in and shaped the field of social psychology. Explain the contributions made by Allport, Sherif, and Lewin. (pp. 12-15)

  4. Describe the state of social psychology from the 1960s to the mid-1970s, and from the mid-70s to the 1990s. Explain what it means to characterize social psychology as “pluralistic.” (pp. 15-17)

  5. Distinguish between social psychological perspectives that emphasize “hot” versus “cold” approaches to understanding human behavior. Define social cognition. Differentiate between automatic and controllable processes. (pp. 18-19)

  6. Explain how social psychology incorporates biological, evolutionary, and sociocultural perspectives of human behavior. Summarize the increasing effort in social psychology to develop an international and multicultural perspective. (pp. 19-20)

  7. Describe the role of new technologies such as PET and fMRI, on social behavior. (pp. 20-21)