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Strategic Management
, Sixth Edition
Charles W. L. Hill, University of Washington
Gareth R. Jones, Texas A&M University
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Case Discussion Questions
Discussion Questions for Case 15--Toyota: The EvoLution of the Toyota Production System
- Compare and contrast Toyota's manufacturing system with a conventional mass-production system. What are
the advantages of Toyota's system?
- Describe the essential difference between the way supplier relations are managed at Toyota and at the typical U.S. auto manufacturer. What are the consequences
of these differences?
- How does Toyota's approach to customer relations influence its design and production planning
process? What are the implications?
- Do you think that the cooperation that Toyota has achieved with its suppliers
and employees in Japan can be replicated in its overseas manufacturing operations?
- What is the basis of Toyota's competitive advantage? Is it imitable?
- Will Toyota be able to sustain its competitive advantage into the next century?
- What markets should Toyota concentrate on in the future? What challenges does it face?
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