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Strategic Management , Sixth Edition
Charles W. L. Hill, University of Washington
Gareth R. Jones, Texas A&M University
Chapter Objectives
Chapter 12: Implementing Strategy in Companies That Compete in a Single Industry

  1. Introduce the main elements of strategy implementation-structure, control systems, and culture-and their relationships to each other.
  2. Demonstrate how structure, control, and culture can build distinctive competencies at the functional level.
  3. Describe the use of structure, control, and culture in implementing a single-business firm's generic business strategy.
  4. Discuss the use of restructuring and reengineering in improving the performance of a single-business firm.




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