THE NATURE OF INTERNATIONAL BUSINESS
- The Meaning of International Business
- Trends in International Business
- Managing the Process of Globalization
- Competing in a Global Market
THE STRUCTURE OF THE GLOBAL ECONOMY
- Mature Market Economies and Systems
- High-Potential/High-Growth Economies
- Other Economies
- The Role of the GATT and the WTO
ENVIRONMENTAL CHALLENGES OF INTERNATIONAL
MANAGEMENT
- The Economic Environment
- The Political/Legal Environment
- The Cultural Environment
COMPETING IN A GLOBAL ECONOMY
- Globalization and Organization Size
- Management Challenges in a Global
Economy