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Management , Eighth Edition
Ricky W. Griffin, Texas A&M University
Chapter Objectives
Chapter 5: THE GLOBAL ENVIRONMENT

  1. Describe the nature of international business, including its meaning, recent trends, management of globalization, and competition in a global market.

  2. Discuss the structure of the global economy and describe the GATT and the WTO.

  3. Identify and discuss the environmental challenges inherent in international management.

  4. Describe the basic issues involved in competing in a global economy, including organization size and the management challenges in a global economy.



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