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Management
, Seventh Edition
Ricky W. Griffin, Texas A&M University
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| | Learning Objectives
Chapter 13 Managing Organization Change and Innovation
- Describe the nature of organization change, including forces for change and planned versus reactive change.
- Discuss the steps in organization change and how to manage resistance to change.
- Identify and describe major areas of organization change.
- Discuss the assumptions, techniques, and effectiveness of organization development.
- Describe the innovation process, forms of innovation, the failure to innovate, and how organizations can promote innovation.
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