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Textbook Site for:
Fundamentals of Management , Third Edition
Ricky W. Griffin, Texas A&M University
Learning Objectives

Chapter 7: Organization Change and Innovation

After studying this chapter, students should be able to:
  1. Describe the nature of organization change, including forces for change and planned versus reactive change.

  2. Discuss the steps in organization change, how to manage resistance to change, and identify and describe major areas of organization change.

  3. Discuss the assumptions, techniques, and effectiveness of organization development.

  4. Describe the innovation process, forms of innovation, the failure to innovate, and how organizations can promote innovation.



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